Generating Traffic for your Blog - Think Ahead

In a great example of thinking ahead - Rogers Cadenhead registered the domain name BenedictXVI.com a couple of weeks ago.

‘Cadenhead, an author of 20 technology “how-to” books with titles like “Movable Type 3 Bible Desktop Edition” and “Teach Yourself Java in 21 Days,” said he registered the names for $12 each from Internet address seller Bulkregister.com.

“I couldn’t resist the chance to have some skin in the game. Someone else already has JohnPaulIII.com and JohnXXIV.com, but otherwise I put a chip down on every name of the past three centuries,” Cadenhead wrote on his Web log at Cadenhead.org.’

Source: Fla. Man Secured BenedictXVI.com Weeks Ago

In fact Rogers secured six domain names which that all could have corresponded with a new pope’s new chosen name.

This is a wonderful illustration of my previous advice to think ahead about not only what people are searching for now - but what they’ll be looking for in a few weeks or months time. This is what I was doing when I started Pope Watch - but Rogers certainly trumped us all with his move! Congratulations to him.